Leeford

Multivitamins & Pain Oil Campaign

Objective

To boost Amazon sales for Leeford’s men’s and women’s multivitamin products, and later launch their pain oil with trust-based content.

Execution

  • Collaborated with targeted micro influencers for direct product push
  • Activated elderly and mom influencers for the pain oil line to create an emotional and trust-driven narrative
  • Focused on platform-wise optimization for Amazon traffic and wellness engagement

Results

  • Delivered promised sales KPIs for multivitamins on Amazon
  • Pain oil campaign gained high engagement via testimonial-style reels
  • Built product trust in the wellness and family care segments