To educate consumers about the importance of supplements through expert-led content.
Execution
Collaborated with leading dermatologists and wellness influencers on YouTube and Instagram, creating reels and long-form educational content on skin, hair, and nutrition.
Results
Created high-trust branded content with expert credibility
Gained traction among niche, health-focused audiences
Strengthened HK Vitals’ positioning as science-backed and dermatologist-recommended